Best practices in small packages.

This blog is different. Each post is a small dose of marketing & communication expertise that you can apply to each day in order to connect to your audience in a meaningful way.

The Coming Marketing Renaissance: Embracing Simple Strategies

Jeff Seevers

Feb 9, 20241 min read

The Coming Marketing Renaissance: Embracing Simple Strategies

Marketing is stale. It's become so prolific, it's part of our daily existence. But a renaissance is coming. Renaissance is a French word...

Jeff Seevers

Jan 26, 20241 min read

Your Brand is Speaking; Translate it.

If you have been around business for any amount of time, you likely know that it is comprised of more than just a logo and some products...

Jeff Seevers

Jan 19, 20241 min read

Don't Lose Heart; Communicate It

"We just want our voice to be heard." This is a refrain that many of us feel each and every day. Whether we're connecting with our loved...

Jeff Seevers

Jan 11, 20241 min read

Don't Boil the Ocean; Simplify it

Have you heard of the idiom "don't boil the ocean"? When we're faced with a problem or challenge, some of us can be tempted to solve the...

Jeff Seevers

Dec 6, 20231 min read

When Complexity and Chaos Rule; Focus

We know when we see it. It may come to us in the form of an email box, a presentation, a discussion, or a project that has way too many...

Jeff Seevers

Oct 31, 20231 min read

Simplicity's Hidden Secret; Silence

We are living in a new world. It's full of noisy distractions and it's becoming more and more difficult to escape from them. Actually,...

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